Foodies Of South Africa, is sub titled the most viral recipes ever!
This is the most important aspect to keep in mind when reading through the book, as it is all about social media!
Foodies Of South Africa
Local is extra lekker in this cookbook that brings you mouth-watering recipes like Pap in a Pumpkin, Cheesy Braai Bombs, A-maize-ing Chakalaka Dippers, Croque Meneer and Steri Stumpie Hot Chocolate.
Foodies of South Africa is synonymous with epic recipes, wicked combos, extra cheesy delights and dripping sauces.
With over 730 000 followers on Facebook, including a few local celebrities like Lorna Maseko and Dineo Ranaka, Foodies of South Africa’s videos have gone viral. In the last year their videos got more shares than all of the top 50 brands in the country combined.
Every week 4 million of their fans view their delicious recipes – in a good week this figure goes up to 10 million. Their fans also love to comment on and share the recipes and even upload photos when they have made the dishes. The book will also include several fan comments from Facebook.
To the team from Foodies of SA food is much more than just food. It is also an intimate and intricate part of one’s life story, it is belonging, heritage, culture . . . and connection.
This is a book that is bound to become a much-consulted, dog-eared, flour-dusted, timeworn companion.
Chapters are divided into:
- The Top 10 Most Viral Recipes
- Breakfast Bites
- Sweet Stuff
Recipes that caught my eye:
- Molten aero lava cakes (p31)
- Caprese pull-apart bread (p67)
- Galaxy Donuts (p144)
- Farm-style apple pies (p156)
- Apple flapjacks (p158)
- Warm whisky volcano (p166)
- 5-minute mug cake (p167)
- Rainbow popsicles (p168)
- Home-made fruit rolls (p171)
- Botanical bomb G&T (p193)
- Watermelon and lime slushie (p205)
What I would have made:
I had every intention of making at least two recipes from this book. However, the publicist has not got back to me with permission to publish any on my blog. I therefore chose one that was simple and not really a recipe – the blueberry-infused G&T (p192). There is nothing unique about adding 120g blueberries to 750mls gin and tonic mix, but it made for a great garnish, and colour for our Christmas day drinks.
The first recipe that caught my eye uses flapjack mix, so it does not feature on my list. I find this restrictive as many of these types of products have sugar in them. Given that the second recipe I read uses the same brand of product as the first, I wondered if they are sponsored by them? And as I paged through the book, I noticed that many South African brand names are mentioned. This means that the recipes themselves are restricted to South Africa. One recipe uses processed cheese which just does not do it for me. They also make use of cook in sauces so I feel that Foodies Of South Africa is aimed at cooks with little skill. All the ready to go ingredients put me off this collection of recipes. The photographs vary from good to average and not every recipe has one.